Evasive advertising, no thanks!

Everything that is done well adds value to your business, evasive advertising will only keep your audience away.

João Amador
Mar 8 2021 • 2 min reading

Let's talk about copywriting on the websites?

Our tip: “Less is more!”

Maria Cunha
Mar 1 2021 • 3 min reading

I want an online store, what do I need to know?

We know that selling your products online is already the present and the future of any business.

To prepare your store's business model, it is very important to pay attention to a set of themes and decisions that will influence (and a lot!) Your success.

Madalena Moreira Rato
Feb 22 2021 • 3 min reading

5 milestones you need to have for your website's web design to be perfect.

Have you recently started your company / project and are you thinking for the first time of turning your business into digital? Here are the 5 milestones you need check before talking to a web design company to create your brand's digital environment.

Inês Victorino
Feb 16 2021 • 2 min reading

What are Facebook Shops?

Facebook Shops allows you to showcase products, manage inventory and orders, as well as processing payments.

Tomás Jacob
Feb 8 2021 • 2 min reading

What is Instagram Shopping and how to create a store on Instagram?

Instagram Shopping intends to revolutionize online sales and this social network intends to be, “not only” a powerful marketing tool, but a sales platform as well.

Maria Cabral de Sousa
Feb 1 2021 • 2 min reading

A world in communication with Youtube

I was far from imagining the growth that this platform would have in all sectors of our lives.

João Amador
Jan 25 2021 • 2 min reading

Blog in the “blogosphere”, or blog inside your own website?

And is having a blog just a trend? Or does it convert? Another challenge to answer.

Maria Cunha
Jan 18 2021 • 2 min reading

Does your website tell your story?

The power of storytelling is nothing new for any of us… since the beginning of our existence, we have been “storytellers” and through this we create relationships of trust and connection with others.

Madalena Moreira Rato
Jan 11 2021 • 3 min reading

Blog Softway

Our knowledge. Our passion.

We love the web! We publish on this blog what we know, what drives us ... our passion. Follow us on linkedin where we will share the posts we feature here.

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