Impact of COVID-19 in web design trends

Design will always be connected to world events and there is no doubt that the economic, emotional and political impact of COVID-19 has shaken most of the people around us.

Inês Victorino
Oct 19 • 2 min reading

The importance of email marketing

Why is it important to communicate with those who visit your site, with customers, suppliers … via email? How should you do it? What can you communicate?

Madalena Moreira Rato
Oct 12 • 3 min reading

To be a Change Agent

This weekend while having dinner with a friend, we talked about the importance of having change agents in a company. The theme is not new, but it gained more strength this year in which we were forced to rethink companies, redefine processes and reinvent relationships with new ways of communicating that impact the daily lives of people and companies.

Maria Cabral de Sousa
Oct 6 • 3 min reading

The true price of "Free"

Almost no platform online runs without costs, so if the service is free then you are the product.

Tomás Jacob
Sep 28 • 6 min reading

From Humans to Humans.

Now more than ever, we spend our attention on the internet, from social networks, streamings, videos to websites. We use everything that can to entertain us in these different times that we live. On average an adult spends about 2 hours daily on his smartphone. After the quarantine, most went up to almost 4 hours on social networks, websites all over the internet and emails.

Inês Victorino
Sep 21 • 2 min reading

How to keep your website dynamic and up to date

Keeping the content updated, correct and of interest to the visitor the moment he enters the website is very important for your company's image and online impact.

Madalena Moreira Rato
Sep 14 • 2 min reading

Blog Softway

Our knowledge. Our passion.

We love the web! We publish on this blog what we know, what drives us ... our passion. Follow us on linkedin where we will share the posts we feature here.

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