During my life as a creative person I never tried to work away from my team, I found that creativity is something that is not easy with isolation. Creatives struggle with current events and almost make us "sofa dreamers".

Why write a text, record a video, prepare a presentation, if you don't analyze whether the target audience for that content finds you and, even more, after finding you, what do they do? read the article? buy the product? send an email? ...

Last week was tough and challenging, but full of energy. It was a pride to see our team united remotely in the most challenging multitasking of our lives that gathered work, family, study, following the news, managing anxieties, responding quickly, keeping up and resolving.

In 2020, we continue to look for the best possible user experience on our websites, this experience can be perfected by avoiding some issues detailed below. 

Did you know that more than 80% of users who search on google just stick to the first page of search results? For those users, if you do not appear, you do not exist! It is not enough to be online, it is necessary to appear and for that it´s essential to have a good position on Google.

A website's landing page should work as a storefront, capable of atracting clients to explore your company.

The responsibility and the importance of impacting those who find and browse the website of your company is huge!

This year the websites will follow the progress of technology and focus more and more on user experience. Websites will continue to emerge from the perfect symbiosis between aesthetics and usability, but always with the same concern - mobile first.

A website with static information is not very relevant for those who visit it, nor very relevant for google. There are no miracles, if you don’t invest some time in keeping your site with updated content, why would google give it relevance and show it on the first page?