Creativity before usability - Why are all sites alike?
The first impression counts, and this happens in the first seconds when entering the homepage. Although the aesthetic part plays an important role for the website's appeal , this must be completed with an intuitive and simple navigation which allows the user to quickly find what they are looking for.

Letting trends influence design - Should we follow the latest trends?
It is important to keep up with the latest webdesign trends. However, more important than following a given trend, is understanding which projects or services can adopt it. And if possible, why not create a new trend as a solution?

Non-intuitive buttons and links - Is this a link?
All buttons must be clickable on both the desktop and mobile devices. Designing graphic elements with effects that show the user there is a link is essential so that there isn't any doubt in his mind about the paths he can take.

Many animations - When should I use animations?
Animations enhance the user's experience with the website, but when used excessively they can make the navigation frustrating and even confusing. Less is more in this case, and using common sense and sharing feedback with the rest of the team can be the answer to avoid too many things happening on the screen at the same time.

Websites without responsive mobile - Does this content fit on a smartphone?
Responsive means that the same content on the desktop has to be adapted to present itself on different screens without compromising the experience and the quality of information. Nowadays many of the visits are already made via mobile devices, and for that reason responsive design is no longer a luxury but a necessity.

Confused navigation - Does the user already know what to do?
Navigation must be very simple and straightforward, and must be consistent across all pages and even in relation to other websites. There is no point in compromising what users are already used to, as this can confuse them and lead them to quickly look for another service or website that responds to their needs or problems.