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Book your hotel website now

Do you already know what you need to have more reservations at your hotel? Your website is the perfect window to improve the conversion rate of virtual visitors to guests. In this article is everything you need to know ...

Inês Victorino
May 5 2021 • 3 min reading

What is the real purpose of your website? Focus on the goal!

You can and should outsource the execution of your website to specialists in digital strategy, but don't let others define the ultimate goal of your website. You know your company, the greatest strengths and difficulties of your brand, so you must define the goal and the direction.

Maria Cabral de Sousa
Apr 27 2021 • 4 min reading

Which content manager do you use to update your website?

If you are a Softway customer, you have certainly heard of the XMS backoffice and this article may interest you! If you don't know what XMS is, be sure to read this article ... who knows, we can help you optimize the content management of your website.

João Amador
Apr 20 2021 • 3 min reading

The importance of having a simple and agile website to update

As I already had the opportunity to write in a previous post, a website is not a work of art, it is a work in progress, forever!

Madalena Moreira Rato
Apr 6 2021 • 2 min reading

The right recipe for your Restaurant website

Do you own a restaurant and is it time to invest in a website? Here is the perfect recipe to create an amazing website and to cry for more for any restaurant.

Inês Victorino
Mar 30 2021 • 4 min reading

Should I have my website available in more than one language?

Translating your website is an efective way to boost your search engine results outside your country, as well as increase sales for the global market.

Tomás Jacob
Mar 23 2021 • 2 min reading

Website: Hire a Web Agency or do everything in-house?

Hiring a digital agency to build your website or online store should not be seen as an expense, but as an investment that enables your business to grow and increases profitability.

Maria Cabral de Sousa
Mar 17 2021 • 3 min reading

Evasive advertising, no thanks!

Everything that is done well adds value to your business, evasive advertising will only keep your audience away.

João Amador
Mar 8 2021 • 2 min reading

I want an online store, what do I need to know?

We know that selling your products online is already the present and the future of any business.

To prepare your store's business model, it is very important to pay attention to a set of themes and decisions that will influence (and a lot!) Your success.

Madalena Moreira Rato
Feb 22 2021 • 3 min reading

Blog Softway

Our knowledge. Our passion.

We love the web! We publish on this blog what we know, what drives us ... our passion. Follow us on linkedin where we will share the posts we feature here.

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