Keeping the content updated, correct and of interest to the visitor the moment he enters the website is very important for your company's image and online impact.
Keeping the content updated, correct and of interest to the visitor the moment he enters the website is very important for your company's image and online impact.
“Times change… wills change!” This expression has never been so certain (and with so fast results) as at these times that we are living, and which I believe will have major impact and definitive changes in people's habits.
If we put the question upside down, we have the answer: why not? why not have a blog to share the best we know how to do? ... and thus, be able to contribute to raise the knowledge of our customers, partners and everyone who read us?
The digital footprint of a company is everything that is online about it, from the official website, to its social networks, all the information published by the brand itself and by other that refer to it: directories, press, employees, competitors, customer reviews ... hashtags … people´s comments.
How can we establish closer relationships with our customers and with our followers, using digital platforms and the tools we have at our disposal?
And now how will it be? Covid-19 has changed minds, that's for sure. But what will this “new world” be like after confinement?
We gradually begin to return to a new “normality” for everyone. And we witnessed, in a very short time, to adjustments and re-adaptations to new realities that took us out of our comfort zone, but that at the same time opened so many other doors for us.
Why write a text, record a video, prepare a presentation, if you don't analyze whether the target audience for that content finds you and, even more, after finding you, what do they do? read the article? buy the product? send an email? ...
We already lived in an era that everything that happened, passed through the internet. But we went to stores and physical offices. Nowadays, and for an indeterminate time, we can only be online. And we believe that, in the future, our mindset will be mostly online, regardless of each generation.
The past couple of weeks have forced a change that was already being imposed in this world that in a few years made digital important and, in a few days, made it mandatory. We are discovering that it is possible for the world to take on an increasingly digital form and for people to be closer and more human.
Our knowledge. Our passion.
We love the web! We publish on this blog what we know, what drives us ... our passion. Follow us on linkedin where we will share the posts we feature here.