The power of storytelling is nothing new for any of us… since the beginning of our existence, we have been “storytellers” and through this we create relationships of trust and connection with others.

In 2020 we spent a lot more time online browsing thousands of pages from online stores, social networks, websites of all supermarkets to check what hours are open ... I bet I wasn´t the only one! But I'm sure that throughout this year we all went through moments that drove us completely crazy online.

A website is not a work of art, it is a work in progress, forever!

The goal of posts on social media should always be to bring users to your content.

Why is it important to communicate with those who visit your site, with customers, suppliers … via email? How should you do it? What can you communicate?

Keeping the content updated, correct and of interest to the visitor the moment he enters the website is very important for your company's image and online impact.

“Times change… wills change!” This expression has never been so certain (and with so fast results) as at these times that we are living, and which I believe will have major impact and definitive changes in people's habits.

If we put the question upside down, we have the answer: why not? why not have a blog to share the best we know how to do? ... and thus, be able to contribute to raise the knowledge of our customers, partners and everyone who read us?

The digital footprint of a company is everything that is online about it, from the official website, to its social networks, all the information published by the brand itself and by other that refer to it: directories, press, employees, competitors, customer reviews ... hashtags … people´s comments.