Filtrado por SEO Leadership

I need to redesign my company website… where do I start?

Start at the beginning: make a good briefing focused on the information you want to share with the web design and web development company that will create your site. A well-done briefing is the first step towards having the right digital positioning and allow your visitors and customers to see you the way you want to be seen!

Maria Cabral de Sousa
Jul 6 2021 • 3 min reading

An interested user is a potential client

Despite the diversity of existing channels, the website continues to be the showcase par excellence for many companies to promote their products and services and, therefore, a powerful tool for attracting new business.

Madalena Moreira Rato
Jun 22 2021 • 2 min reading

How to create relevant digital content?

We all dream of having an article or video go viral, but not everyone can be the "Cristiano Ronaldo" of the internet. We can, however, use a strategy that allows us to create value and relevance in our content.

Pedro Completo
May 25 2021 • 2 min reading

Facilitate contact through your website

Take advantage of every visit for potential business! Never forget, on the Internet, your office is open 24/7.

Madalena Moreira Rato
May 18 2021 • 2 min reading

Book your hotel website now

Do you already know what you need to have more reservations at your hotel? Your website is the perfect window to improve the conversion rate of virtual visitors to guests. In this article is everything you need to know ...

Inês Victorino
May 5 2021 • 3 min reading

What is the real purpose of your website? Focus on the goal!

You can and should outsource the execution of your website to specialists in digital strategy, but don't let others define the ultimate goal of your website. You know your company, the greatest strengths and difficulties of your brand, so you must define the goal and the direction.

Maria Cabral de Sousa
Apr 27 2021 • 4 min reading

Which content manager do you use to update your website?

If you are a Softway customer, you have certainly heard of the XMS backoffice and this article may interest you! If you don't know what XMS is, be sure to read this article ... who knows, we can help you optimize the content management of your website.

João Amador
Apr 20 2021 • 3 min reading

The importance of having a simple and agile website to update

As I already had the opportunity to write in a previous post, a website is not a work of art, it is a work in progress, forever!

Madalena Moreira Rato
Apr 6 2021 • 2 min reading

The right recipe for your Restaurant website

Do you own a restaurant and is it time to invest in a website? Here is the perfect recipe to create an amazing website and to cry for more for any restaurant.

Inês Victorino
Mar 30 2021 • 4 min reading

Blog Softway

Our knowledge. Our passion.

We love the web! We publish on this blog what we know, what drives us ... our passion. Follow us on linkedin where we will share the posts we feature here.

Search
Please note, your browser is out of date.
For a good browsing experience we recommend using the latest version of Chrome, Firefox, Safari, Opera or Internet Explorer.