Filtrado por Customer service SEO

How to keep your website visitors loyal

We are all aware that it is so important to keep your site's regular visitors loyal, as it is to attract new ones. Retaining users is essential to boost your business growth through web organic presence and promote engagement with your brand, your content, and the value you add to the market.

Rita Russo
Jun 8 2022 • 2 min reading

Pros and cons of the so-called Single-Page Website

When you think about having an online presence or renewing your digital strategy, you should consider which solution is best for your business. Often a question immediately arises: “Should you choose a multi-page website or single-page website?"

Madalena Moreira Rato
Apr 5 2022 • 3 min reading

5 signs that your website is well done!

Having a good online presence goes much further than simply having a website.

Madalena Moreira Rato
Feb 22 2022 • 2 min reading

Human to Human (H2H) Marketing and the new business orientation

There is an increasingly growing and evident trend, cutting across B2B and B2C marketing, called H2H. This human-to-human marketing represents the concept behind any industry, business, or consumer...it is person-to-person oriented, and centers on building long-term, trusting relationships between companies and their customers.

Maria Cunha
Jan 25 2022 • 2 min reading

It is not enough to know... you have to show that you know!

All the evolution of the world and, in particular, the web, leads us to an exponential growth of informed, demanding visitors who know what they want and what they are looking for.

Madalena Moreira Rato
Jan 4 2022 • 2 min reading

2021 Web Design Wrap-up

A New Year approaches and with its arrival we thought the time had come to do a web design wrap up of the 6 trends that left a mark in 2021.

Marta Guimarães Ferreira
Dec 28 2021 • 5 min reading

The end of the paradigm in image optimization for the web

Image optimization has always been one of the most relevant aspects in developing a website and sometimes it can require some difficult decisions. How much quality should be sacrificed in the name of a lighter file size?

Pedro Completo
Dec 14 2021 • 1 min reading

Unriddling Web Design’s 4 most common myths

When faced with the word “myth” our imagination is quick to steer us into the realms of fiction and adventure. However, at this time, our goal is not to dwell on mythological creatures or demigods but on a matter far more worrisome in that it exists in the real world: web design’s most unfounded rumors.

Marta Guimarães Ferreira
Nov 9 2021 • 3 min reading

Big Data, from a technical problem to a business opportunity

When Big Data first emerged as a difficult technical problem to solve, but today it has become an essential tool for the modern business model.

Pedro Completo
Nov 2 2021 • 1 min reading

Blog Softway

Our knowledge. Our passion.

We love the web! We publish on this blog what we know, what drives us ... our passion. Follow us on linkedin where we will share the posts we feature here.

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