It is with great pride that we announce that Softway has been awarded the status of Leading SME 2024 by Millennium bcp.

Last Thursday, we broke from routine. We traded screens for trails, code for dust, and the sound of notifications for the rumble of jeep engines. We set off towards the Serra de Sintra, tyres full and minds light, ready for a different kind of day.

Some events are more than a lineup of talks. They are experiences that shake us, leaving us with fewer certainties and better questions.

User experience is shaped by how each visual element, interaction, and design decision influences the perception and understanding of the interface. Graphical user interfaces are not limited to executing tasks and/or operational functions; they serve as a medium for users to explore, process, and assimilate information through cognitive and emotional processes (Van Gorp & Adams, 2012).

That is the (big) question! In an increasingly digital world, having a website is no longer an option, but a necessity.

Today, we shine a spotlight on someone who usually prefers to stay behind the scenes. In this week’s edition of The Interview Diaries, it’s time to get to know our CTO and founder, Nuno Portela, a little better. Calm, discreet, and naturally gifted at solving any kind of problem, be it code, office logistics, or gardening, Nuno is the kind of person who can build software from scratch and also create 3D renders of the new office layout. 

It wasn’t exactly your typical summer postcard setting. The sky was heavy, a light drizzle threatened to ruin our plans, and the Tagus didn’t exactly look like it was on holiday. But some things not even bad weather can stop — and one of them is the Softway team’s determination to have fun together.

Skeuomorphism. The word sounds like something you'd hear in a dermatology textbook, or maybe a dark spell from a Defence Against the Dark Arts class at Hogwarts. But it’s actually a technical term tied to a deeply human instinct: the desire, or impulse to make the digital feel physical, real, almost touchable.

In this week's Interview Diaries I introduce you to our Finance expert. With a degree in Accounting and a career in Finance, our tapioca specialist dreamed as a teenager of working at McDonald's, but as fate would have it, she came to Softway.