It is the process that improves user satisfaction by means of usability, accessibility and pleasure provided by the interaction between the user and the product.
It is the process that improves user satisfaction by means of usability, accessibility and pleasure provided by the interaction between the user and the product.
Having a good online presence goes much further than simply having a website.
“Personas are the single most powerful design tool that we use. They are the foundation for all subsequent goal-directed design. Personas allow us to see the scope and nature of the design problem… [They] are the bright light under which we do surgery.”
Alan Cooper
Web design is constantly evolving, but in recent years we have witnessed an exponential growth that allows creatives let their imagination run wild. It is now possible to execute ideas and animations that technology didn´t allow before.
There is an increasingly growing and evident trend, cutting across B2B and B2C marketing, called H2H. This human-to-human marketing represents the concept behind any industry, business, or consumer...it is person-to-person oriented, and centers on building long-term, trusting relationships between companies and their customers.
Dark Mode, nowadays, is everywhere. Some brands justify the use of dark mode as something that makes our concentration easier while we are working, that extends the battery life of our devices and and doesn’t tire our eyes so much. But what is really the Dark Mode and how does it work?
All the evolution of the world and, in particular, the web, leads us to an exponential growth of informed, demanding visitors who know what they want and what they are looking for.
A New Year approaches and with its arrival we thought the time had come to do a web design wrap up of the 6 trends that left a mark in 2021.
Image optimization has always been one of the most relevant aspects in developing a website and sometimes it can require some difficult decisions. How much quality should be sacrificed in the name of a lighter file size?
Our knowledge. Our passion.
We love the web! We publish on this blog what we know, what drives us ... our passion. Follow us on linkedin where we will share the posts we feature here.