Filtrado por Tech SEO Leadership

Tennis and Web Design/Web Development: A parallel journey

With the famous Wimbledon week approaching, it seemed appropriate to bring together two unlikely worlds that, at first glance, seem so different. We wanted to show that they actually have more in common than we think.

Rita Russo
Jul 9 2024 • 3 min reading

The Evolution of Web Animations: From GIFs to WebGL

In the ever-evolving world of web design, one aspect that has dramatically transformed the user experience is web animation. From the humble beginnings of simple, looping GIFs to the sophisticated, interactive WebGL animations of today, the journey of web animations is a fascinating one.

Afonso Luís
Jun 25 2024 • 3 min reading

Riding the new wave: Web development trends in 2024

As the digital world continues to evolve at a rapid pace, keeping abreast of the latest web development trends is crucial for developers, companies and technology enthusiasts in order to meet the market's ever-increasing demands in terms of digital strategy with websites and applications with improved performance, security, accessibility and conversion.

João Amador
May 14 2024 • 2 min reading

The Labor and Laughter

Tomorrow is the day to celebrate Labor Day and we also take the opportunity to celebrate the day of laughter because in reality we cannot dissociate the two.

Pedro Completo
Apr 30 2024 • 2 min reading

Conducting the Digital Symphony: How to conduct the orchestra of website development

In the week leading up to Easter, I had the privilege of attending a performance of Bach's masterpiece, the "St. John Passion," by the Gulbenkian Orchestra and Choir. As I immersed myself in this three-hour masterpiece, my mind began to wander. Observing how the conductor led the orchestra and choir, an apparently absurd comparison began to form: "Is it possible to find similarities between conducting a symphony and developing websites?"

Maria Reis da Cunha
Apr 9 2024 • 3 min reading

From HTML to AI: The evolution of Web Development

Web development has undergone a remarkable evolution since its inception, tracing a transformative journey from static, text-heavy pages to the dynamic, immersive experiences we find today. As we find ourselves at the intersection of technology and creativity, the future holds promises of unprecedented interactivity, accessibility and innovation.

João Amador
Mar 20 2024 • 3 min reading

Shaping the future: The influence of women in graphic design and technology

Last week we celebrated International Women's Day and we want to take this opportunity to highlight two exceptional women who, through their ingenuity and vision, have made a decisive contribution to shaping the landscape of graphic design and technology.

Rita Russo
Mar 12 2024 • 2 min reading

2024 we are ready!

Last week we had our annual event: wrap-up 2023 and sharing vision for 2024. It's always good when we come together to analyze the path we've taken so far and align the future.

Maria Cabral de Sousa
Mar 5 2024 • 2 min reading

Websites or Social Media: Where to Invest in Your Brand's Digital Strategy?

That online presence is a relevant factor for the success of any brand is indisputable. The question that sparks heated discussions in strategy, communication, and marketing teams is: "Where to invest more: in the website or in social media?"

Each approach has its advantages and disadvantages, and understanding the peculiarities of different channels is essential to balance investment with an effective digital strategy.

Maria Reis da Cunha
Jan 30 2024 • 5 min reading

Blog Softway

Our knowledge. Our passion.

We love the web! We publish on this blog what we know, what drives us ... our passion. Follow us on linkedin where we will share the posts we feature here.

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