After a few failed attempts and mismatched plans, typical of the hectic schedule December imposes on us all, I finally managed to watch a film my friend had been recommending for ages.

If there's one thing the evolution of design has taught us, it's that the only constant is change. Every year, new challenges, technologies and perspectives redefine what it means to create effective interfaces and memorable experiences.

As we say goodbye to 2024, it's inevitable to reflect on the technological advances that have shaped this year. We continue to see a remarkable evolution, driven by innovation and the growing demands of users and companies.

Trust is the foundation that supports countless decisions we make on a daily basis, often automatically and unconsciously. Every action, choice and relationship we cultivate is intrinsically linked to the decision to trust - be it a process, an idea or a person.

In the digital age, a website is much more than just an online shop window. It is the calling card of any business, the gateway to new customers and a platform for establishing a solid relationship with the target audience. Keeping a website up to date goes far beyond aesthetics or modern features; it's about security, usability and, consequently, long-term success.

Recently, we came across an interview with architect Álvaro Siza Vieira in Expresso. Among the many intriguing topics he covered, he spoke about the concept of the blank sheet of paper and the anxiety that comes with beginning a new project. Siza Vieira takes a notably practical approach to this moment, which can be loosely translated by:

Effective time management is essential for personal and professional success, as it increases productivity, reduces stress, and improves the balance between personal and professional life.

Artificial intelligence is rapidly transforming the way we create and consume content. AI-generated content tools, like ChatGPT and DALL-E, can produce various types of content, from articles and blog posts to images and videos.

This September, I celebrate one year as a project manager in the Softway team. Doing a little retrospective exercise, my first days on this new adventure stand out.