After a few failed attempts and mismatched plans, typical of the hectic schedule December imposes on us all, I finally managed to watch a film my friend had been recommending for ages.

If there's one thing the evolution of design has taught us, it's that the only constant is change. Every year, new challenges, technologies and perspectives redefine what it means to create effective interfaces and memorable experiences.

2025 is here and we're already missing everything we experienced in 2024. From cooking workshops to paddle tennis matches and some socialising, teamwork is always present among everyone at Softway.

December is always a challenging month at Softway!

As we say goodbye to 2024, it's inevitable to reflect on the technological advances that have shaped this year. We continue to see a remarkable evolution, driven by innovation and the growing demands of users and companies.

Web accessibility is essential to ensure that everyone, regardless of physical, sensory, or cognitive limitations, can effectively use digital resources. For Portuguese businesses, this topic is even more relevant due to the growing digitalisation and the need to create inclusive online experiences.

Trust is the foundation that supports countless decisions we make on a daily basis, often automatically and unconsciously. Every action, choice and relationship we cultivate is intrinsically linked to the decision to trust - be it a process, an idea or a person.

In the digital age, a website is much more than just an online shop window. It is the calling card of any business, the gateway to new customers and a platform for establishing a solid relationship with the target audience. Keeping a website up to date goes far beyond aesthetics or modern features; it's about security, usability and, consequently, long-term success.